Khrio shoes embody the new active way of life for women of all ages who are looking for shoes that are stylish but comfortable, casual but elegant; shoes that reinterpret fashion by adding their own unique twist. Combining innovative styling and constant attention to their customers' needs, they offer the perfect relationship between quality and price. The Khrio brand, part of the Alfiere company created more than 20 years ago, always has its finger on the pulse. Craftsmanship? Inspired by the finest Italian traditions from the Marche region. Respect for people? In 2009, Khrio organised a trip across Europe and Asia to produce a book and DVD to be sold to the public, the proceeds from which were used to improve access to education for Indian children. Environmental protection? Khrio is a partner in a university training programme for "Eco-Designers", ensuring that the next generation are trained in the necessary techniques for environmentally friendly production. Khrio has an answer to everything! And to the question: why deprive yourself? They reply: treat yourself!